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Brand’s brain-wash

Posted on 04/10/2012 by DARMA

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Fortunately or unfortunately, the brands are part of our life and, even more, are set in our brain in an almost alarming way. We are able to identify more logos than featured works of art and to sing more jingles than songs that have sold thousands of albums around the world. Advertising is almost universal, timeless and, in some cases, when that advertising gets old, it becomes “art” (see Coca-Cola or Pepsi vintage posters).
Don’t you believe it? Well let’s do a test, how many brands can you  identify in the following pictures?

By the way is an initiative of Dorothy, a design studio in New York.

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Posted in Advertisign, Art, branding, Inspiration, logo Tagged ad, advertising, branding, brands, creativity, design, inspiration, logo

The art of logo design, tips and tricks

Posted on 24/07/2012 by DARMA

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We are back from our short vacation in Vienna with a very interesting video about how to design successful logos. Enjoy it!

Posted in Advertisign, branding, Design, Inspiration, logo, tips, Typography, Uncategorized Tagged advertising, advice, branding, brands, color, creativity, design, font, fonts, inspiration, logo, motivation, tips

Inspiration: the sweetest logos

Posted on 04/06/2012 by DARMA

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It’s almost 5:00h, tea time, in spanish “merienda” time. In Darma we are always hungry for good design and inspiration. So here they go, the sweetest logos!

ImageImageImageImageImageImageImageImageImageImageImage

Posted in Art, Design, Inspiration, logo, Typography Tagged color, design, font, inspiration, logo, typography

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